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Industries We Serve
Software-as-a-Service (SaaS)
We help SaaS teams improve adoption, satisfaction, and lifetime value through actionable customer insights.
Managed Service Providers (MSPs)
We guide MSPs in optimizing onboarding, renewal readiness, and overall client health across accounts.
Law Firms (Specialty Practice)
We advise law firms on how to retain high-value clients, improve experience across the case lifecycle, and increase referrals.
Medical, Dental, Allied Health, MedSpas & Aesthetic Practices
We help medical, dental, allied health, medspa, and aesthetic practices cut silent churn, tighten follow‑ups, and boost loyalty—so patients and clients keep coming back at every stage of care.
Accounting & Financial Firms
We help firms strengthen client trust, reduce silent churn, and uncover new service opportunities.
Home & Trade Services
We support trade-based businesses in reducing churn, increasing repeat clients, and improving customer satisfaction.
At Callidora Global Media, we partner with service-based businesses across diverse industries, each facing its own challenges in delivering exceptional experiences to clients, customers, and patients. We help teams like yours retain more of the people they serve, deepen loyalty, and turn insight into decisive action.​
Software-as-a-Service (SaaS)
Many SaaS companies lose users in the first 30–90 days due to weak onboarding, low activation, and misaligned success milestones. We help SaaS teams strengthen their customer experience by identifying drop-off points, improving engagement strategies, and tracking retention health without overwhelming your CS or product teams.
How We Help:
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Map onboarding journeys and reduce time-to-value
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Identify activation drop-off and usage churn points
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Implement scalable CSAT and health score systems
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Track NPS, CES, and engagement to prioritize retention risks
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Support customer success with strategic retention dashboards
"Early-stage churn doesn’t start at cancellation. It starts at confusion during onboarding."
Medical, Dental, Allied Health, MedSpas & Aesthetic Practices
We help medical, dental, allied health, medspa, and aesthetic practices cut silent churn and build lasting loyalty. By spotlighting the gaps that software often overlooks, such as missed follow ups, unclear next steps, and inconsistent rebooking, we give your team actionable strategies that keep patients and clients coming back with confidence and consistency.
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Chiropractic Clinics – Strengthen treatment plan follow-through and cut down on missed visits
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Physical Therapy Centers – Win back patients / clients who disengage mid-protocol
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Pediatric / Family Practices – Reduce drop-offs by guiding parents through every stage of care
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Private Dental Practices – Reduce hygiene recall drop-off and retain patients / clients between procedures
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MedSpas & Aesthetic Clinics – Turn one-time visits into loyal, recurring clients
How We Help:
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Audit where and why patients / clients fall off the schedule
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Spot silent churn and revenue risk from inactive patients / clients
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Train front desk staff / reception to guide patients / clients into their next visit, not let them walk out unsure of what’s next
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Improve follow-up flow and referral requests
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Flag high-risk drop-offs before they become lost patients / clients
“Most practices don’t realize how much revenue is lost simply because no one asked the patient / client to return.”
Managed Service Providers (MSPs)
Most MSPs lose clients not because of poor performance, but because the value of that performance is never clearly communicated. When onboarding is rushed, tickets pile up without visibility, or QBRs feel reactive, clients start looking elsewhere. We help MSPs deliver a more intentional, retention-driven client experience that anchors renewals and builds long-term loyalty.
How We Help:
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Audit and improve onboarding flows to set long-term expectations
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Implement CSAT, NPS, and health scoring tools tied to tickets and uptime
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Design QBR playbooks that highlight ROI, not just SLA metrics
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Map renewal readiness with engagement signals and satisfaction data
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Support client success visibility without overwhelming tech teams
“If you don’t show the value monthly, you’ll only be remembered when something breaks, and that’s when they leave.”
Accounting & Financial Firms
In accounting and financial services, trust is the currency, but even strong client relationships can fade quietly. Many firms unknowingly lose clients due to limited contact outside of key deliverables. We help CPAs, bookkeepers, and financial advisors proactively manage the client journey, re-engage silent accounts, and retain high-value relationships with less manual follow-up.
How We Help:
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Flag dormant or disengaging clients before they leave
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Set up lightweight CSAT check-ins after deliverables or tax season
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Build proactive touchpoint systems for advisory clients
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Create retention dashboards tied to service tier or lifecycle
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Equip teams with referral tracking and cross-sell prompts
"Clients don’t always leave loudly. In financial services, most simply stop replying."
Law Firms (Specialty Practice)
In legal services, trust is built through consistency and lost through silence or confusion. Many law firms miss opportunities to re-engage past clients, improve referral flow, or ensure that their intake experience matches the caliber of their legal expertise. We help firms deliver a more intentional, retention-focused client experience without disrupting billable operations.
How We Help:
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Improve client intake experience to reduce drop-off
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Identify gaps between communication and case flow
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Implement feedback systems post-case or during multi-phase matters
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Build referral and re-engagement workflows
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Support client journey mapping across transactional and advisory legal work
“Even satisfied clients won’t refer you if the experience felt cold, rushed, or unclear.”
Home & Trade Services
In home and trade services, whether HVAC, plumbing, landscaping, or electrical, repeat business is everything. But many companies lose customers due to missed follow ups, inconsistent communication, or a lack of structured feedback. We help service businesses create clear, repeatable systems to increase return jobs and build lasting client relationships.
How We Help:
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Improve scheduling follow-up and seasonal service reminders
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Build customer check-in and re-engagement systems
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Implement simple post-service CSAT and referral tools
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Track satisfaction trends to identify clients at risk of going silent
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Strengthen technician-to-office feedback for better customer handoffs